Unifying Multiple Brands Under a Parent Company in a Custom Rental
A well-known consumer electronics company, Voxx International has acquired numerous recognizable brands throughout their history. For both their U.S. and International shows, the challenge is to equally showcase distinctive brands with different product lines under the Voxx parent company.
Downing Displays created unity throughout the custom rental exhibit with a large, four-sided hanging sign, with the Voxx name clearly integrated with each division’s name and brand. The overall exhibit structure cleverly separated the four divisions into individually branded spaces that were all accessible from two aisles to maximize exposure for each.