A Custom Island in Clear Focus
Nightforce Optics provides high-end telescopic sights, spotting scopes and mounting accessories, which are best experienced through hands-on demonstrations.
To put a focus on the accuracy and durability of their products, Downing Displays created a custom island exhibit for Nightforce’s U.S. and International shows, including the SHOT Show and International Weapons Show (IWA) in Germany.
Large-scale branding and lifestyle graphics of products in action drew attention. Multiple kiosks with on-brand LED lighting gave attendees easy access to try the scopes, with a display wall providing detailed scope specs.