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HELPING YOU ACHIEVE THE LOOK AND MESSAGE YOU WANT |
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| Solid marketing messages and memorable graphics are keys to success | |
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From concept to exhibit,
graphics are key to success.
Marketing at trade shows is an art and a skill. With only 2-3 seconds to capture your target's eye, Downing offers the type of experienced graphic and marketing consultation that translates into improved results. We can distill your crucial business elements into the right graphic message to help attract your target market.
Downing willingly shares our industry knowledge with you. Initial consultations, less than 30 minutes, are always free of charge. In-depth marketing assistance and in-house graphic design are quoted by project and scope of work.
Your graphics should speak volumes about your services and products to your potential clients. Your company's inherent philosophy and style should be obvious. Whether designing entirely new concepts or working comfortably with your agency, we will deliver the kind of professional graphics you desire.
| Graphic Production (Output) | |
Exhibits often have different graphic choices. The list below summarizes Downing's professional graphic options. Our newest in-house addition is a state-of-the-art continuous tone Lambda-quality digital photographic printer. With Downing's skill at creating grand format graphic production, you can be assured your graphics will be among the best.
| GRAPHIC OPTIONS: |
| Continuous Tone Digital Photographic Printing*: |
Premiere quality, many versatile uses |
| Inkjet Printing: | Excellent quality, many exhibit uses |
| Silk Screen Printing: | Typically single/dual colors, used primarily for tablecovers |
| Vinyl Cut Graphics: | Limited choices, consistent solid colors |
| Dye-Sub Fabric Printing: | Full process fabric printing, rich colors, extremely light weight |
| * Brand names in the market include Lambda, Chromira, and Lightjet. |
Get instant impact with fresh digital images. Downing utilizes a library with nearly 500,000 professional images to find the right look or combination of elements to create affordable, on-target graphics for you. Purchase these images through Downing at discounted rates for exhibit use only or purchase them independently should you desire use of the images in other media.
Using Downing's hot lamination process ensures your graphics will not delaminate under any normal wear and tear. Our velvet finish is scratch resistant with UV inhibitors to protect your colorful images.
Downing's computer-controlled, large format CNC cutting system allows precise cutting of a wide variety of materials from metal laminates to plywood. Graphics and irregular shapes are cut with 100% accuracy ...up to 250' long! This efficient and quick process offers you extreme value and flexibility. Innovative graphic elements and logo signage can be easily produced. You can use it to cost-effectively create graphic campaigns by changing only one integral graphic message panel for targeted results at less cost.
Examples of the exhibit and graphic materials we can cut into precise shapes include:
- Acrylic & Plexiglas
- Thin sign aluminum
- Chip Board
- Fome-Cor™ and Coroplast™
- Thin sheet copper, brass and zinc
- Countertop laminate
- Felt and fibrous tissue
- Gatorboard™ and honey comb board
- Leather
- Rubber
- Neoprene™
- Polyester fabric
- Hardwood and veneer wood
Renown for the finishing details of our exhibits for decades, our graphics fit exactly onto our exhibits. Whether precisely aligning magnetic strips for backlit graphics or the flawless alignment of a 10' x 40' graphic panel, our commitment to excellence is proven with every exhibit.
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